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Future Food | 6 China: Stay or Go?

Stay or Go? Social media agency, Resonance is based in Shanghai’s trendy French concession area. The metropolis is also a draw for a new generation of young Chinese who are leaving rural areas in droves to live in the cities. So if the young are leaving the land who’s now going to grow the country’s food? And can Resonance apply their branding skills to convince young Chinese that farming could be a viable career choice.



TAGS: biodiversity animals & wildlife climate change health people & communities urban & rural

Films in this series

Future Food | 1 Peru: Old or New?

Can chefs be the vanguard of a socially-driven food revolution? ...
Future Food | 2 Kenya: Food or Fuel?

Can we grow energy crops without harming food production? ...
Future Food | 3 USA: Big or Small?

Big agribusiness or small scale farmers? Which are better placed to feed th ...
Future Food | 4 India: Fat or Skinny?

Around the world there are now as many obese people as underfed people. Wha ...
Future Food | 5 Nigeria: Near or Far?

In a global economy, should countries be trying to be self sufficient in fo ...
Future Food | 6 China: Stay or Go?

In China, the young are leaving the land in droves so who is going to grow ...